December 2023
Project: SEVENTEEN Follow The City Bangkok 2023
Location: Siam Discovery, Bangkok, Thailand
Client: Innocean
SEVENTEEN Follow The City Bangkok Pop Up Store 2023 debuted in Southeast Asia at Siam Discovery, Bangkok, welcoming the Carat, Seventeen’s fandom name, for the first time in Thailand. It offered official products and merchandise related to the concert tour “FOLLOW” in Bangkok. The project was successful because of the warm visit of the Carat. PICSO was impressed to be a part of this achievement as the exhibition management company for Innocean, or Innocean Worldwide, a global marketing and communications service provider offering creative marketing solutions and a company of Hyundai Motor Group, who became one of our loyal Clients. We produced the store’s structure and decorative materials, set light and sound, and supported any additional requests from our Client. Additionally, PICSO also provided this service to Innocean for Seventeen Mini Cafe at Iconsiam, which was included in our portfolio separately from this one.
